We Make our Stuff

Jules Pieri is CEO and cofounder of The Grommet, a popular online product launch platform that discovers, supports and sells innovative makers. These products can range from problem-solving kitchen utensils to high tech innovations. In her new book How We Make Stuff Now, Jules shares advice and inspiration on how anyone can turn their idea into a product they can sell.

In this episode, we cover:

We Make our Stuff

• 1:49 – Growing up in Detroit
• 4:52 – Launching one product a day
• 5:37 – Meg Whitman
• 7:19 – The Maker Movement
• 9:09 – What is the problem you are solving?
• 10:31 – Scoping the market
• 11:43 – Joy
• 12:37 – Redefining a category
• 13:02 – Naming your company
• 14:18 – Crowdfunding
• 16:37 – Circle Up
• 17:31 – Citizen Commerce
• 18:56 – Stuff vs Experiences
• 21:38 – Apologising for future mistakes
• 22:19 – KPI’s for Makers:
• 22:38 – Return Rates
• 23:20 – Reviews
• 23:45 – Net Promoter Score
• 24:23 – Product Hunt
• 26:55 – Skate to where the puck is going

Resources mentioned in this episode:

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