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Brand Building and Brand Transfer
From:
Randall Craig, Business Growth, Thought Leadership, Marketing Strategy, Digital Randall Craig, Business Growth, Thought Leadership, Marketing Strategy, Digital
For Immediate Release:
Dateline: Toronto, Ontario
Tuesday, July 25, 2023

 
Beyond ads, media mentions, and the web, is there another mechanism to build your organization’s brand? One that might cost significantly less, yet yield powerful positioning advantages?
Brand Transfer is the “borrowing” of another organization’s brand to better convey — or even amplify — your own.
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News Media Interview Contact
Name: Randall Craig, CFA, FCMC, CSP
Title: CEO
Group: Braintrust Professional Institute
Dateline: Toronto, ON Canada
Direct Phone: 416-918-5384
Cell Phone: 416-918-5384
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