Tuesday, September 15, 2020
By Mike Kinosian
Managing Editor
TALKERS
LOS ANGELES — A comprehensive news/talk recap – including a complete section of cume data – concludes our three-part series of August 2020 ratings summaries.
Posted last week were full reviews of the news format (Thursday, 9/10) and MLB flagships (Friday, 9/11).
This detailed synopsis highlights all commercial, English-language news/talk outlets (including online streams, if applicable) that appeared with at least a .5 (6+) in any of Nielsen Audio’s 48 PPM-markets during the August 2020 ratings period (July 16 – August 12).
Unless otherwise noted, information for each news/talk station and stream was factored into all of our highlighted charts.
The percentage of news/talkers recording August 2019 – August 2020 growth (64%) remains remarkably consistent with July 2019 – July 2020’s 65% and June 2019 – June 2020’s 68%.
Nielsen Audio only releases audience estimates for facilities that subscribe to its services.
Owing to that reason, ratings stats in this exclusive analysis are limited to stations that pay Nielsen Audio for its data.
Email managing editor Mike Kinosian at Kinosian@TALKERS.com
Tags: 48 PPM-markets, August 2020 PPM Analysis: News/Talk, cume data, Mike Kinosian, MLB, Nielsen Audio, talk radio, TALKERS
Category: Analysis