Elina Fedotova is an award winning cosmetic chemist and aesthetician, and the formulator and CEO of Elina Organics. She is an expert the in use of holistic, non-toxic and minimally invasive methods that heal and maintain the natural beauty of the skin. Elina's highly effective protocols and products address a variety of skin care issues -- especially those related to aging and acne. For those who wish to take a "do it yourself" approach to skin care, Elina regularly shares DIY skin care formulations and tips on "Elina Skin Cuisine" segments on TV shows in Chicago and West Michigan. Elina's products are made by hand in her laboratory using holistic principles and organic ingredients from around the world. In 2007, she founded the Association of Holistic Skin Care Practitioners. In 2012, her "Corrective Herbal Facial" was awarded "Best Facial" by Chicago magazine.