Monday, November 16, 2015
This post is part of the Write Nonfiction in November Challenge (WINFIN), also known as National Nonfiction Writing Month (NaNonFiWriMo). To find out more or participate,
click here.
Photo courtesy of Dmitry Vereshchagin|Fotolia.com
Marketing. It’s the bane of most writers’ existence. But it’s also a necessary task if you want to succeed as a nonfiction author. I get it, though. You want to write, not sell. You don’t want to feel like the stereotypical used car salesperson. Nor do you want to be perceived as someone who has set up shop (created a website and social media accounts) to constantly push your product (your book) on anyone who ventures onto your physical or virtual lot.
In fact, you don’t have to feel or be seen that way. You can market your nonfiction book (and yourself) before and after publication in ways that feel good to you, that are compelling, educational and valuable for your potential readers, and that accomplish the task in ways you find acceptable if not enjoyable.
If you don’t know how to accomplish this task, no worries. Today,
Penny Sansevieri offers a ton of great advice, tips, and insight into how to market books in a variety of ways. One or more of them will feel good and right for you. And she provides the best promotion strategies available in 2015.
Penny, CEO and founder of Author Marketing Experts, Inc., is a best-selling author and internationally recognized book marketing and media relations expert. Her company is one of the leaders in the publishing industry and has developed some of the most cutting-edge book marketing campaigns. She is the author of five books, including
From Book to Bestseller which has been called the “road map to publishing success.” AME is the first marketing and publicity firm to use Internet promotion to its full impact through The Virtual Author Tour™, which strategically works with social networking sites, blogs, Twitter, Pinterest, Linkedin, YouTube, and relevant sites to push an author’s message into the virtual community and connect with sites related to the book’s topic, positioning the author in his or her market. To learn more about Penny’s books or promotional services, visit her website at
amarketingexpert.com.
Give some of Penny’s tips a try. And please leave a comment below and let me know how the techniques worked for you.
Take the Challenge!
To learn more about how to take the WINFIN Challenge and participate in NaNonFiWriMo,
click here.
Ready to take the challenge?
Click here. When you submit your name and email address, you “register” for the event and gain access to the WNFIN forum.
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The Best Ways to Market Your Book in 2015 appeared first on
Write Nonfiction NOW!.
Nina Amir, the bestselling author of How to Blog a Book and The Author Training Manual, is a speaker, a blogger, and an author, book, blog-to-book, and high-performance coach. Known as the Inspiration to Creation Coach, she helps creative people combine their passion and purpose so they move from idea to inspired action and positively and meaningfully impact the world as writers, bloggers, authorpreneurs, and blogpreneurs. Some of Nina’s clients have sold 300,000+ copies of their books, landed deals with major publishing houses and created thriving businesses around their books. She is the founder of National Nonfiction Writing Month, National Book Blogging Month, and the Nonfiction Writers’ University. As a hybrid author she has published 15 books and had as many as four books on the Amazon Top 100 list at the same time.