May 11, 2015, Los Angeles, CA -  A 10-minute video produced by the American Association for Long Term Care Insurance strives to provide consumers with helpful information prior to purchasing this protection.

"There is so much misinformation that seems to keep repeating itself that I felt a frank and honest conversation was needed," explains Jesse Slome, executive director of the American Association for Long-Term Care Insurance (AALTCI).  The Association director uses the new video to help consumers understand some of the more relevant facts about long term care insurance and ways to approach the buying process.

"When you see news article after news article sharing old approaches and outdated information, you really have an obligation to provide the consumer with something that's meaningful," Slome adds.   One of the nation's leading long term care insurance experts, Slome established the American Association for Long-Term Care Insurance as a national organization that advocates and educates both consumers and insurance professionals.

"We field dozens of questions each week from consumers who are confused," Slome explained.   "Several hundred Americans purchase coverage every day and we wanted to provide some information we hope they find beneficial.  To connect with a long term care insurance professional, call the organization's offices at 818-597-3227 or visit their website www.aaltci.org.