Publicity Tips/Free Infographics Tool Aug. 28, 2012

Port Washington, WI

Wednesday, August 29, 2012

Tips, tricks, and tools for free publicity delivered weekly!

Tips Of The Week -- Aug. 28, 2012

Issue #642

In This Issue:

1. Free Infographics Tool

2. How I Created My Pinterest Tips

3. Another LinkedIn Tip

4. Hound Video of the Week

This Week in the Hound House:

Too many tomatoes? Try my Tomato Pie recipe. Don't even think about counting calories.

1. Free Infographics Tool

If you can master PowerPoint, you can make one of those fancy infographics with a free tool from HubSpot.

You'll love this template, which gives you three choices: a step-by-step infographic, an informational infographic or a data-packed infographic.

My assistant, Christine Buffaloe of Serenity Virtual Assistant Services, made one that explains, step by step, "How to Use Video to Promote Your Business on Pinterest." It took her about three hours, including creating all the screenshots.

You can see it here.

Yours doesn't have to be this elaborate. Start out small until you get the hang of it. These wildly popular infographics are great for pinning on Pinterest, accompanying a blog post or offering to your media contacts when you pitch a story.

You can also create pie charts, doodles, flow charts, bar charts, maps, word clouds and those fun little sticky notes. I demonstrated how when I hosted the webinar on "How to Easily Create Free or Inexpensive Infographics."

Click here to access the video replay.

2. How I Created My Pinterest Tips

The publicity tips I'm pinning on my 50 Tips for Free Publicity board on Pinterest are pulling traffic back to my blog posts, being repinned by some of the 1,253 people who follow me, and they're helping me sell products that I promote within the posts.

I've been inundated with questions about how I create the images and link those tips to my blog.

Social media expert Don Crowther, who taught me how to do it, actually demonstrated the entire process during a webinar yesterday on how to stop wasting time with social media and focus only on three things that will make you money.

You can catch the replay here. Listen today if you can because he'll be taking it down soon.

Today's Pinterest tip, the 19th of 50, explains what you can learn from ProjectForgive.com and LandmarkEducation.com which got onto CNN all because of a compelling story. Click on the image and watch how it takes you to my blog to read more.

If you like my Pinterest board, share it.

3. Another LinkedIn Tip

Professional speakers and consultants who are going out of town on vacation, or on business, can use LinkedIn's search function to piggyback a speaking engagement or consulting assignment onto their trip.

It's easy, if you know how to use the site's search function and really drill down to find the exact types of audiences or companies that need what you can provide.

On Thursday, LinkedIn expert Wayne Breitbarth will demonstrate how he uses the search function in tandem with another LinkedIn tool that gets him quick recommendations and glowing reviews from people he's worked with. Note: This is NOT the standard tool that lets you ask your contacts for a recommendation. It's one of the little-known and little-used tools he will demonstrate during the webinar "4 Secret LinkedIn Power Tools to Connect with Journalists and Put Money in Your Pocket" at 3 p.m. Eastern Time on Thursday, Aug. 30.

If the time is inconvenient, register anyway because I'm recording it, and I'll send you the replay link. Register here

4. Hound Video of the Week

You'll love this short video which proves that many dog owners do, indeed, look like their dogs.

Dog Jokes & Quotes Ebook: 170+ G-rated dog jokes and quotes, perfect for a dog-lover, your favorite vet, or just for a few good laughs.

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