New Orleans, LA
Monday, May 07, 2012
For Immediate Release
CTIA: A Great Place to Talk About Bold Leadership
NEW ORLEANS. Some of the world's most innovative companies are gathering this week in New Orleans to understand where the next revolution will be in mobile technology---and former President Bill Clinton will be our keynote speaker. So there's a lot to talk about:
Today, for all companies, these are beyond tough times—it's the toughest time in history for incumbent. In the context of these challenges, businesses and business leaders now must go on the attack—they must play offense. If you call 1-888-626-9776 or email firstname.lastname@example.org
, you will receive my latest white paper, "How to Lead a Revolution."
Revolutions have rules for success—in warfare and politics. And we're seeing these same revolutionary forces in most business markets today. In almost every area of the world and every marketplace, traditional market leaders seem to stand there flat-footed and dazed as float-like-a-butterfly-sting-like-a-bee insurgents swarm around them. These insurgents may be new companies, competitors with new strategies, new technologies or new consumer-action movements; it's coming at you 24/7 from 360-degrees.
We've used this approach for companies such as Microsoft, Google, Coke, Pepsi, Disney, Nike, Verizon, Visa, American Express, McDonald's, General Electric, and P&G, to name a few. And we want to share these lessons with you—because today, it's the underdog, the insurgent, who holds the advantage.
Contacts us and we'll set up a meeting to discuss these underdog strategies here in New Orleans or later:
Follow me on Twitter (@playoffense), or connect with MyCTIA
Be sure to check the Twitter hashtag #CTIAw12 for updates on CTIA.
# # #