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Twitter Use Increasing...New Book Offers Guidelines
Cherry Hill, NJ
Friday, January 07, 2011
 
FOR IMMEDIATE RELEASE:

CONTACT: Joyce Hoff

856-751-6141 (NJ)

joyce@pachter.com

Twitter Use Increasing…New Book Offers Guidelines



A recent survey by the Pew Research Center found that Twitter is used by 8 percent of online Americans and 72 percent of Twitter users post updates about their personal life, activities or interests.

According to business etiquette expert Barbara Pachter, author of the new etiquette book GREET! EAT! TWEET! 52 Business Etiquette Postings To Avoid Pitfalls & Boost Your Career, "Twitter provide many opportunities for people to make comments that can negatively affect their careers. The headline Twitter Can Get You Fired in 140 Characters Or Less pointed out how powerful inappropriate tweets can be."

Pachter's ninth book on business etiquette is a compilation of 52 of her favorite blogs, and as a result, uses social media to continue to establish etiquette guidelines for the ever-changing workplace. Advice on Twitter, other social media platforms and updated business etiquette suggestions are covered. Topics include:

• Tweets, Posts and Requests: Avoid Costly Mistakes With Social Media

• Mistakes People Make When Calling or E-mailing a Potential Client.

• Be Career Smart: Maintain a Positive Attitude in Tough Times

• How To Disagree Agreeably: An Etiquette Tip From the President

• New-Job Jitters: Tips for Workers Returning to the Workplace


Whether you are new to the workplace, eager for a promotion or desperately seeking employment, GREET! EAT! TWEET! helps the reader project a professional image in today's competitive business world.

xxx

 
Barbara Pachter is a speaker, coach and author of numerous business books, including NewRules@ Work: 79 Etiquette Tips, Tools and Techniques to Get Ahead and Stay Ahead ($14.95, paperback, Marlowe & Co.) and When the Little Things Count ($13.95, paperback, Marlowe & Co.). Her client list features major organizations, including Microsoft, Pfizer, Chrysler, Cisco and Con Edison.

For a review copy of GREET! EAT! TWEET! 52 Business Etiquette Postings To Avoid Pitfalls & Boost Your Career, contact: Joyce Hoff, 856.751.6141, or joyce@pachter.com  For a free copy of Pachter's communication e-newsletter, "Competitive Edge," your readers can call (856) 751-6141 (NJ) or go to www.pachter.com
 
Barbara Pachter
President
Pachter and Associates
Cherry Hill, NJ
856-751-6141
 
 
 
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