Miami, FL

Wednesday, October 13, 2010

Miami — October 5, 2010 --- Michelle Catin, digital and social media manager for rbb Public Relations' Digital Park division, was appointed to the board of the Social Media Club of South Florida (SMCSF).

SMCSF is an organization committed to sharing best practices and promoting media literacy around the emerging area of social media. As a member of the board, Catin will help plan and execute monthly community events to educate South Florida about the latest trends in new media.

"Social media has brought upon one of the most pivotal changes in the communication industry," says Catin. "It is exciting to be part of an organization that takes strides in making South Florida a viable and vibrant tech community."

Catin is one of the driving forces behind Digital Park, the new media and digital division of the award-winning PR agency. Based on the firm's best practices approach to public relations, Digital Park develops strategic online communications programs with measurable goals. The division creates social and interactive programs for consumer, corporate and B2B clients, and offers services including online reputation management and social media marketing, as well as search engine optimization through iPR, Digital Park's proprietary search engine optimization tool.

About rbb Public Relations

rbb Public Relations is an award-winning marketing public relations firm with a national reputation for delivering results on par with the largest national firms, but with the individual attention of a boutique agency. Named The Holmes Report's "2009 Boutique Agency of the Year" and PRWeek's "2008 Agency of the Year," rbb's bilingual staff excels in media relations, corporate communications, digital/social media, product introductions, reputation management and crisis counseling. The firm's capabilities encompass a variety of practice areas, including B2B, financial and professional services, consumer products, crisis communications, travel & leisure, health and fitness, real estate, and food and beverage. rbb is a founding member of the Converge network of PR firms. For more information, call (305) 448-7450 or visit www.rbbpr.com.

Mary Sudasassi

RBB Public Relations

Miami, FL

305-448-6163

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