McLean, VA

Tuesday, December 15, 2009

The latest book from this internationally-acclaimed writing team is now available at most major resellers worldwide! All across the North America and throughout Europe, Asia, South America and the Middle East, The Global Crosswinds of Change is finally on sale and taking off.

No book has arrived at a more important or critical time; bringing clarity to confusion, and intelligent planning to the frozen state of decision-making. In the current worldwide economic crisis, organizations have been among those most severely impacted by changes among their customers, employees, and stakeholders. Some excelled at predicting and adapting to change, while others are headed to oblivion. What did the successful ones know that the others did not? Taking the reader through the five stages of a change cycle, including Start-up, Growth, Balance, Chaos, and Decline, authors Robert A. Simpkins and Behnaz S. Paknejad dissect the causes and effects of organizational migration, as well as what needs to be done to re-invent the organization. The Global Crosswinds of Change is all about recognizing, measuring, and responding to changes at all levels; from the Boardroom to the operations. This outstanding book breaks it all down for readers, giving the readers and their organizations the ability to succeed today, and the power to predict tomorrow. For more information on The Global Crosswinds of Change, How Organizations Can Successfully Recognize and Respond to Change in a Changing World!, log on to your favorite web-based reseller or contact the author directly at www.team@globalcrosswinds.com.

About the Authors:

Robert A. Simpkins is an acclaimed international writer, speaker, advisor and organizational educator, focusing on the development of planning professionals to maximize their capabilities in the domestic and global environment. His expertise is in the functions of strategic planning and strategic management, change management, sales management, sales, competitive intelligence, communications, and cross-organizational effectiveness. Mr. Simpkins has advised on, and deployed, performance improvement initiatives in more than fifty-one different countries—around the world and all across the United States. Throughout his career, he has received numerous awards for his knowledge-transfer efforts. He is a Board Member at the Institute of Management Consultants, T.E.D., and is listed in the International Who's Who in Business and Finance, Global Register's Who's Who in Executives and Professionals, Personalities of the West, and the Biographical Role of Honor. He has been published by Competitive Intelligence Magazine, the Journal of Business Strategy, Employment Relations Today, Emerald Press, and the American Management Association. He has also been interviewed on CNN International and MSNBC International. His previous book, co-authored with Ms. Paknejad, is the highly successful Not Another Pretty Binder: Strategic Planning That Actually Works (HRD Press). It was released in 2008 and has received unanimous acclaim around the world. His first book, Secrets of Great Sales Management: Strategies for Enhanced Performance, has also received international recognition and has now been translated in five languages.

Behnaz S. Paknejad is a recognized expert in the fields of global human resource development, internationally adaptive communications, and cross-cultural effectiveness. Ms. Paknejad has advised on, and deployed, performance improvement initiatives around the world. Her expertise comes from real world experience, having lived in such countries as Brazil, Bangladesh, England, India, Iran, Turkey, France, Thailand, and the United States. She is an expert in multilingual and multicultural acclimatization and has provided her knowledge to both governmental agencies and the private industry sector. Her previous book, co-authored with Mr. Simpkins, is Not Another Pretty Binder: Strategic Planning That Actually Works (HRD Press). She is an honors graduate at the University of Dhaka, in Bangladesh, and conducted additional studies and research at the University of Cambridge, the London School of Business, and the Rochester Institute of Technology.

Robert A. Simpkins

President

Global Crosswinds, LLC

McLean, VA

202-262-6131

First Url: Global Crosswinds of Change

Second Url: Other Books by Robert Simpkins