Successful ideas become successful because they fill needs. www.121five.com is unabashedly structured to deliver General Aviation's messages directly to the interested public, without comment, editing, or change. The Contributing Sponsors have their own logins and passwords, and enter their own News Stories directly into the site. There is no middleman.
Features include original work and the best of pre-published aviation information – valuable information that is lost to the individual publications' archives. Aviation organizations and marque clubs contribute tips and articles to wider audiences through 121five.
All participants benefit from their exposure in "a giant shopping mall of aviation information"121five navigates byzantine websites at FAA and NTSB to make N-Number and accident database searches one-click easy. 121five is international, including translation, for non-English-speaking readers.